As Medicare marketing specialists, we develop comprehensive, data-driven acquisition strategies that have resulted in increased revenue and double-digit patient growth for many physician groups.

In a rapidly changing healthcare industry, your company faces new and complex challenges. From adapting to changes that affect your populations to enhancing the patient experience, we provide comprehensive solutions that achieve clear, measurable, and in many cases, dramatic results. Our team of experts and creative professionals are not just highly experienced in the industry— we are passionate about healthcare.

Our team integrates with clinic and operational leadership to understand the shifting landscape and strategies necessary for success. We act as partners with your team to create results-driven initiatives to keep your company thriving.

Our capabilities include:
  • Audience Research & Analysis
  • Audience-Driven Marketing
  • Content Development
  • CRM Support & Integration
  • Direct Mail
  • Community Partnerships
  • Broker Programs
  • Social Media
  • Graphic Design
  • Media Relations
  • Media Planning & Buying
Experienced consultation on all aspects of patient acquisitions:
  • Medicare Open Enrollment
  • Special Open Enrollment Period (SEP) for Age-In, Move-In, and Special Needs Patients
  • Fee-for-Service Conversion to Medicare Advantage
  • Original Medicare (Fee-for-Service)


If you're relying solely on the growth you achieve during AEP, you're missing out on a massive opportunity to capture patients aging-in to Medicare year round. Download our free white paper for insights and strategies for continuing patient population all year long.


We bring our strong background in healthcare and Medicare marketing to develop strategies that move the needle. You will be able to achieve clear, measurable results with our comprehensive solutions.


The MassMedia Health team combines passion with knowledge to drive innovative strategies for your business. With your goals in mind, our healthcare experts supply strategic insight for marketing to both existing and prospective patients.
Paula Yakubik
Paula Yakubik
Paula Yakubik is CEO of MassMedia Health, a national healthcare consulting firm providing comprehensive, data-driven mar­keting strategies that have resulted in increased revenue and patient growth for many physician groups.

Georgeann Pizzi
Georgeann Pizzi
As one of MassMedia Health’s chief marketing strategists, Georgeann spearheads strategic planning initiatives for a number of clients, ensuring collaboration across the agency’s disciplines to deliver meaningful insights and integrated campaigns that drive business results.

Lisa Montague
Lisa Montague
Vice President of Media
Lisa has over 10 years’ experience in media buying, advertising, marketing and communications, she oversees all media buying plans for MassMedia Health.

Casey Floyd
Casey Floyd
Vice President of Integrated Marketing
Casey Floyd serves as the VP of Integrated Marketing at MassMedia Health. He brings over a decade of experience in marketing, project management and digital strategy.

Brooke Snelling
Brooke Snelling
Brooke Snelling serves as the Director of our Healthcare division, with more than a decade of experience in marketing and brand development.

Rina Foster
Rina Foster
As Director at MassMedia Health, Rina provides leadership and direction for communications for the agency’s healthcare clients.

Aaron Moses
Aaron Moses
Creative Director
Aaron is an award-winning, multi-disciplinary designer with more than 15 years experience in advertising, marketing, branding, and creative copywriting.


For more information about how our services can benefit your company, please fill out the contact form below.
For New Business inquiries, please contact Paula Yakubik:
E: paula@massmediacc.com
P: 702-433-4331